It has now been made clear to the SEO community by Google that if they want it to send targeted, profitable traffic their way, then they need to step up their game. The old spammy backlinks won’t work, and may as well attract a penalty sending their sites into oblivion.
So without wasting any time, let us walk you through some SEO hacks (which are actually advanced search operators for Google) to find great link building opportunities for your sites.
Copying Your Competitor
Instead of doing a lot of hard work finding opportunities from scratch, why not find out what your competitor is up to and copy what’s working for them?
The following search operator allows you to do exactly that.
So for example, if your competitor is SEO Optimizers, you would want to perform a search on Google with “Link:SEOOptimizers.com-site:SEOOptimizers.com.”
If you try to learn SEO in a more in-depth way, you may discover many ways to simply use your competitor’s link profile to find great link building opportunities.
Making guest posts on quality sites in your niche is one of the most effective ways of getting a lot of exposure and increasing your site’s rankings.
Here are some search operators to help you get started:
Keyword “write for us”
Keyword “guest post”
Keyword “guest blogger”
Keyword “guest column”
And many more variations as found in the infographic. Apart from that, of course, is the option to replace the “keyword” part with your competitor’s name to find the guest posts they have made as well.
In many niches, there are industry resource pages that have been around for a long time and carry a lot of SEO juice. They feature a lot of links to useful resources in the niche.
To get this type of links, you first need to have a well-researched, useful resource for the people in your niche, and then find these sites and reach out to them.
As far as finding the sites is concerned, the below search operators would help:
Keyword “top 10 resources”/”top resources”
Keyword “top 10 sites”/”top sites”
Of course, we have a long list of these search operators in the infographic that you can go through.
There are hundreds of submission sites where you can simply submit your site with some basic information to get a link. The submission can be paid or free, but these links on their own carry little power.
However, they are good for diversifying your link profile as well as to get some SEO boost for low competition keywords.
Here’s how to find them on Google:
Keyword “add a site”/”submit site”/”suggest site”/”post site”/”recommend site” And the list goes on. Just refer to the infographic if you need to find more of these.
These aren’t the most popular type of backlinks, which actually adds to their effectiveness. However, they require you to make a donation to the site in order to get a link from them.
Here’s how to find these sites:
Site:.org (for Google US)
Site:.org and site:.org.uk (for Google US and Google UK)
Site:.org and site:.org.in (for Google US and Google India)
Site:.org and site:.org.au (for Google US and Google Australia)
Credit: Brandon Leibowitz, Founder of SEO Optimizers, https://seooptimizers.com