Growth of Mobile Apps Industry In USA – All You Need To Know

If we look at the growth of the mobile apps industry in the USA in 2021, the number of downloads from app stores such as Google Play will be 14.3 billion. In mobile spending, more downloads come from Google Play and the App Store (10.9 billion and 3.4 billion, respectively).

If we only look at Google Play or the Apple App Store, we find that spending on mobile apps will reach $111 billion in 2021. 

In 2020, the growth of the mobile apps industry in the USA amounted to $3.3 billion, including $2.1 billion on the App Store and $1.2 billion on Google Play.

As far as the European market is concerned, mobile spending on the App Store and Google Play was less than half the US gross revenue ($1.5 billion) in 2020. 

The section of app download statistics shows huge numbers in the three-digit billions. The $17.8 billion continues to grow each year, underscored by the $20.4 billion in app downloads at the end of 2019.

  • How is the growth achieved?

Companies develop innovative mobile apps to attract their target customers as the number of mobile phones grows by the day.

With technological advances and greater availability in emerging markets around the world, there is potential to appeal to international consumers with apps that appeal to specific companies.

The users you can reach through mobile apps are more engaged and willing to communicate with your business through any communication channel and are available to find products and information when needed. 

With a market share of less than 15 percent, iOS is the largest revenue driver for app developers. According to figures on mobile app revenue, social networking apps, photo, and video sharing apps and entertainment apps also contribute to revenue.

This growth of the mobile apps industry in the USA is expected to continue, with revenue reaching $1 trillion by 2023. 

This is because the iPhone is more popular in higher-income regions like Japan and the United States, which tend to spend more on apps. By comparison, Google Play generates less revenue per user in major markets such as India, Southeast Asia, and South America.

Mobile spending in 2020 will account for less than half of US gross revenue of $1.5 billion from the App Store and Google Play on the European market. 

  • Key players in the Growth of Mobile Apps Industry in USA

The growth of the mobile apps industry in the USA is segmented by the marketplace, app category, and region. Based on the app category the market is divided into gaming, entertainment, music, health and fitness, travel, hospitality, retail, e-commerce, education and learning, miscellaneous, navigation, utilities, and news. 

Apps with ad purchases and other monetization models are also entering the app industry. 

The gaming segment is expected to keep dominating over the years due to the increasing number of mobile gaming applications in developing countries such as China and India that are driving the growth of the market. 

Gaming applications are followed by social media and entertainment applications. With the presence of major global players in the region and the increasing technological advances, North America is certainly the leading market for mobile app development in market statistics.

Analysis for the growth of the mobile apps industry in the USA indicates that the market is expected to grow at a CAGR of 16.3%, which will allow it to mature in terms of app usage.

Although North America has the largest market share at 55 percent, Asian countries are expected to outpace growth in app downloads and usage. 

The market for mobile applications has entered the healthcare industry, making it easier to track and monitor the progress of patients and people affected by different health conditions.

With the growing dependence on the development of mobile apps on the market, there are more and more possibilities for many IT industries to manage mobile apps and various applications for mobile users.

Today, apps are software applications that can be downloaded, installed, or pre-installed on smartphones and tablets. 

The mobile apps industry of the USA identified the increasing number of mobile apps on IoT devices, the introduction of chatbots in mobile apps, and the development of hybrid mobile apps as some of the main reasons for the growth of the mobile app market in the coming years. 

In the mobile app development market research organizations, distributors, importers, exporters, suppliers, the pharmaceutical industry and end-users are dominating players.  

The Mobile App Market Report analyzes the profiles of key players in the mobile application market of USA including Apple Inc., CA Technologies, Cognizant, China Mobile Ltd., Hewlett Packard Enterprise, Intuitsoft, Google LLC, International Business Machines Corporation, Microsoft Corporation, and Verbat Technologies, Yugasa Software Labs, etc.  

The market share statistics for the growth of the mobile apps industry in USA show a strong industry, driven by the growing number of smartphone and tablet users. More than 100 million users have access to the Internet via mobile devices in the US and the iOS App Store generated $10 billion in revenue for developers in 2014. 

The mobile app development industry is one of the fastest-growing markets, which with the proliferation of modern smartphones and the global Internet has rapidly grown.

The key factors contributing to the growth of the mobile app development market are many. Some of them are the massive market penetration of modern smartphones, the growing IoT market, and the increased use of mobile apps for modern applications such as games, media, e-commerce, and social networks. 

  • Opportunities in the Growth of Mobile Apps Industry in USA

The increasing growth of the mobile apps industry in USA has the potential to grow by 2021 to $65.391 billion, and by 2025 the market will accelerate its growth momentum to a CAGR of 20.65%.

The increasing adoption of smartphones, the increasing adoption of the Internet, and the unique mobile subscriber base will facilitate APAC’s growth over the forecast horizon. While America has the largest market share, at 55 percent, it is expected to surpass the growth in downloads and usage of apps. 

By following the growth of mobile apps in the USA, you can decide not only to help develop a good app but also to be responsible for its marketing. A good app development company like Yugasa Software Labs deals with the life cycle of the app and has a concrete marketing strategy.

The app should be full of features to meet business needs, be innovative and attract the desired customers. 

At this point in the game of growth of the mobile apps industry in the USA, the focus has shifted from improving existing products to delivering more value to customers even though when the majority of influential companies have a mobile product on the market.

In response, companies need to expand their established tactics, toolkits, and channels to reach and attract audiences and meet mobile app customers’ expectations. 

The transaction value of global mobile payments is expected to rise from $23.5 billion in 2013 to $72.13 billion in 2017. The global mobile games market value will reach an impressive $151.9 billion in 2019, rising to $160.9 billion in 2021.

If we compare Google Play with Apple App Store, App Store has its revenue in 2020 at $7.2 billion compared to $3.9 billion for Google Play. Apple users dominate the app issuance rate more than Android users.

Conclusion

The mobile app development industry is one of the fastest-growing markets, with the proliferation of modern smartphones and the global Internet rising rapidly.

The main factors contributing to the growth of the mobile app development market are the immense market penetration of modern smartphones, the growing IoT market, and the increased use of mobile apps for modern applications such as games, media, e-commerce, and social networks. 

The growth of the mobile apps industry has increased the number of opportunities for many IT industries to manage mobile apps and various applications for mobile users. 

One of the top trends in mobile app development is AR / VR technology that is ready to increase the quality of gaming applications but can also be used in a number of other use cases. 

If you want to stand out and make your sempiternal place in this multibillion-dollar industry, you need a better understanding of how people download and use mobile apps. Yugasa Software Labs is expertise in this field and allows you to be a pillar in the growth of the mobile apps industry in the USA.

Read More: DISCOVER THE POSSIBILITIES OF MOBILE APP FOR YOUR BUSINESS

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