WooCommerce vs Magento which one will boost your business in 2021?
WooCommerce vs Magento: The success of any eCommerce business solely depends on the platform behind it. If you're already running an e-store or planning to start one, at some point in time you might have been ambivalent between the pool of options out there. The industry is full of myriad solutions, from a smaller seller to a big vendor everyone can find something right that fits their requirements. Choosing the right platform and successfully implementing it to run your e-store, can be a progressive move. Though selecting a suitable platform for an online store has never been a cake walk for a merchant. If you are looking for a self-hosted e-commerce system that lets you take over the control and manage your store, WooCommerce vs Magento are the top sites on the list.
What to look for in your eCommerce Platform?
If you're a newbie into this, then you might need to know about a few things when it comes to choosing the right platform. One should consider the below points to find the best e-commerce solution.- Budget- You should look at platforms that come under your range.
- Ease of use- Always go for platforms that are beginner-friendly.
- Payment Methods- The platform should support various payment options.
- Scalability- Your e-Commerce platform should be able to scale with the emerging technologies to run your business successfully.
WooCommerce vs Magento - Let's peep a bit more into Woocommerce
WooCommerce is a free WordPress plugin that was first launched in 2011. Today, after a decade it is one of the most popular e-commerce platforms in the world. Prime features like extendability, flexibility, simplicity, and open-sourced platforms allow the end-users to build the store they need and define their own brand style. According to the sources, more than 30% of the online stores run on the WooCommerce platform. After all, it allows businesses to sell products either digital or physical items through direct-from-business or drop-shipping methods. For starters, WooCommerce works on a broad, basic level. Since it's an open-source WordPress plugin, it acts as a third-party integration instead of signing up for a single hosting-to-checkout platform. As of now, the standard plugin is absolutely free to use, while for additional functions and more flexibility, users can install plugins and other extensions, most of them come at an affordable rate. With the emerging trends, plugins usually become a necessity in order to enhance the user experience. WooCommerce is the most popular free solution for e-store merchants. Websites like Porter & York, EcoKitty, Apogee CE, and Yousli were created based on this plugin. Overall, the plugin is used on over 10,000 sites, though it isn't the most trafficked, but surprisingly, every tenth online store is made on WooCommerce. Listed below are some of the good things and a few not-so-good things about this popular platform. Pros- It is a plugin for WordPress
- Standard ownership is available at a reasonable cost
- Easy to get the hang of it
- Usually works well with content zeroed sites that can make use of WordPress CMS capabilities
- Uncountable themes to go with your sites
- Its functionality is best for e-stores selling eBooks, podcasts, etc.
- Many plugins are available, most of them are unpaid.
- Cheaper to host when compared to others.
- It has the largest community support.
- Stores a gazillion of tutorials
- It often requires many additional plugins to achieve the ideal functionality of the site that can lead to a fair of number issues.
- There is only one version of WooCommerce.
- Scalability can be a fuss for larger sites.
- As WooCommerce is a WordPress plugin, one needs to have extreme knowledge of the WordPress platform to leverage everything that WooCommerce has to offer.
A little more about Magento
Magento is an open-source e-commerce platform that allows businesses to build online stores, easy transactions, and manage products. It has got two versions, one is free, while the other one is a paid solution that comes with more features, cloud hosting, and great support. The platform can be extended using different extensions and a nice set of templates to make your site more appealing to look at. Magento is a highly popular e-commerce platform that comes in both Community and Enterprise versions. It's been a backbone for sites as Helly Hansen, Sigma Beauty, Ford, Vizio, Landrover, Nike, Nestle Nespresso, etc. In figures, almost 170,000 online stores are powered by this platform. Their company's slogan goes as, 'Designed to grow, built for flexibility. While there is no limit to the big players in e-business, Magento has been on the front line for ages. It's due to the uncountable good things that the site has to offer. However, it also comes with a handful of disadvantages. Here we have made a list of pros and cons for you to weigh in choosing this platform. Pros- It is flexible
- It has got thousands of features that other platforms lack
- Supported by a large community of daily users
- This platform is known for its incredible scalability
- It has got multiple editions like Open Source, Cloud, and others.
- Powered B2B eCommerce capabilities
- More advanced payments and shipping ways
- Multilingual and multi-currency availability
- Mobile-friendly
- One has to spend an arm and leg to get the full advantage of the useful features.
- It's not beginner's-friendly, one should have minimum knowledge on the technical field
- Weak CMS capabilities for more content sites
- Hosting is costly